Tuesday 23 February 2010

Furniture design represented by dance styles - by Calligaris

Calligaris is Italian company - furniture manufacturer since 1923. Today it is a world-wide known brand for home design. This year Calligaris introduces its new brand identity where past meets present. You can see the new brand vision on Calligaris web-site by clicking here.

What captivated me the most, however, is the way the Classical and Trendy collections are represented in Lifestyle section - through the metaphor of dance styles.

Italian style shows its high class once again. Well done, Calligaris!

Monday 8 February 2010

Furniture design with the body motion in mind - made in Bulgaria

It's a great pleasure for me to present the latest project from the portfolio of Alexander Christoff - a 23-year-old Bulgarian designer.

He is incorporating the idea of body motion and physical exercise in furniture design - his ergonomic chair "Active sitting" has a 42 cm gymnastic ball inside.

The young designer himself describes his creation as following:
Sitting on it your body is constantly making small adjustments with the postural muscles, abdominals, gluteals and leg muscles. It is "active sitting" rather than simply sitting upright in a chair with no movement.

Benefits of using an anti burst ball as a chair:
- Active sitting
- Promotes better posture
- Increases cardiovascular efficiency
- Improves toning and strength
- Strengthens core

Nice concept which I hope will be developed in a whole range of innovative furniture created with concern of active body motion...
 

Better world in motion | Desenvolvido por EMPORIUM DIGITAL